Copywriting Services UK and Ireland

I am bombarded with email pitches from content writers and copywriters on a daily basis and most of the emails are so poorly written, (by a supposed professional copywriter!), that I simply bin their pitch. However, last week I received a copy-writing pitch from Joanne of JB Writing Services and it was so well copy-written, that I responded and offered her a chance to pitch her copywriting services on the blog. Before others write and request blog space for their services, I’d like to point out that this is a one-off. I am giving Joanne and her company’s UK and Irish copywriting services a plug, because she impressed me with her pitch and because I love the Irish!

Over to Joanne: 

Firstly I would like to say a big thank you to Kennie for allowing me to promote my services so unashamedly on the Big Man Blog. However I’m not all about self promotion, so let’s see what information I can give you in return.

My name is Joanne and I am the sole owner of JB Writing Services, based in Cork, Ireland.

As a freelance Copywriter, I often get asked “what is Copywriting”? Let me explain.

The most important thing to remember is, it’s ‘Copywriting’ not ‘Copyrighting’. Trust me these are two totally different things! Always run away from the latter!

Copywriting is the art of writing anything that aims to promote and ultimately sell a product or service or request an action. You will never see a by-line on copywriting.

Almost every piece of literature that comes through your mailbox is a form of copywriting. Leaflets, brochures, sales letters, catalogues, special offers… and the increasing pile in my hallway every morning means that I’m omitting quite a few examples here

You will see copywriting on advertisements, billboards, and all forms of literature. You will hear Copywriting being read aloud on the radio, television and online channels like youtube. Basically you are surrounded by it.

The reason you are surrounded by Copywriting, is because it works. Well chosen words, used in the right context can sell absolutely anything. Online and offline, Copywriting is the most effective tool at any organisations disposal. It can be used to build brand identity, to catch interest, to get someone to buy your product. To put it politely, great copywriting should be ignored at your peril. It makes good business sense to give your company, brand or career the recognition it deserves.

Ask yourself, are you and your company suffering at the hands of very healthy competition? If so, then the likelihood is that they have got the mother of all copywriters promoting their services. Whether that be through, well written Search Engine Optimised (SEO) website content, which is driving masses to their website, or through a clever marketing campaign.

The beauty of copywriting is that it can be done from anywhere in the world, so you don’t need to hire an in-house writer, and pay all those extras. Outsourcing to a freelance professional is the only way to go.  I hear the Irish are great at Copywriting; well we have certainly got the self promotion down to a fine art!

Hiring a Copywriter, needn’t be a huge expense either, set yourself a budget and see what results can be achieved. Any Copywriter worth their salt will tell you if you’re being a bit tight with the pennies, but at the same time will advise you on where you can cut some costs if you have a small budget.

Here at JB Writing Services, Cork, I provide a number of copywriting services that prove to be effective, affordable and successful. These include, but are not limited to:

  • Website content.
  • Search engine optimised content. (SEO)
  • Article writing.
  • Professional Blogs.
  • Product descriptions.
  • Resumes & Curriculum-vitae. (for online and offline publication)
  • Cover letters.
  • Sales letters.
  • Affiliate marketing sites.
  • Business proposals.
  • Tender documentation.
  • Business plans.
  • Press releases.
  • Travel Guides.
  • eBooks.
  • Landing / Sales page content

And the list goes on an on…

I would advise Copywriting for any small, medium or large business that seriously wants to grow and be noticed. For there truly is nothing stronger than the written word.And well of course it would be advisable to use the best in the business J that’s Joanne at JB Writing Services, Cork, Ireland.

For all the Big Mans Blog readers, mention the blog and I’ll give you a nice healthy discount as a sign of appreciation.

Thanks for reading and please feel free to contact me any time.

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The Big Man's SEO blog is primarily aimed at website owners looking for ethical SEO tips, optimisation advice and who are interested in reading articles and opinions related to search engines, the internet, technology and software.