AshworthBlack
Employee Pay and Reward Consultancy
Ashworth Black
Website redesign - CSS layout - Search Engine Optimisation
Ashworth Black were already a top, established company in the field of compensation and benefit consultancy, with clients such as Intelligent Finance, Bank of Scotland and Scottish Provident, but their website was flawed and they did not appear in any of the search engines for their key terms.
Kenkai retweaked the design of the site and fully recoded it and optimised each page and within days of the site being cached by the search engines, it started to pick up positions.
Initially the site was optimised to include the geographical term Scotland, but as you will see below, the site is also firing for the more generic industry terms. For the uninitiated, these may seem like fairly obscure terms, but most of the searches pull up between 500,000 and 1,500,000 results! It took just over 4 months for the site to achieve front page positions for all of it's search terms. The site is firing for hundreds of search terms, a handful of which we have featured below.
To find out how the Kenkai Team can help your business to feature on the search engines for your Key Phrases, contact us now.
| This shows the SERPs for the Ashworth Black website terms. SERPs correct as at 17/04/08. Rankings in bold signify number one positions held. | |||
| Key Phrase pay and reward consultancy employee pay and reward consultancy compensation and benefits services employee recognition scheme pay and reward initiative annual salary reviews analytical job evaluation salary review scotland salary review uk salary review advice salary review advice scotland salary review advice uk salary advice scotland salary advice uk Pay Structures | Google Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 | Yahoo Page 1 Page 1 Page 1 Page 9 Page 1 Page 1 --------Page 2 Page 6 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 | MSN Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 |
| Pay Structures scotland Pay Structures uk salary Structures salary Structures scotland salary Structures uk performance pay scotland Performance Pay System scotland | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 2 | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 |
| Performance Pay System uk contribution pay contribution pay scotland contribution pay uk bonus scheme payment bonus scheme payment scotland bonus scheme payment uk employee rewards strategy performance pay system employee rewards strategy uk | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 | --------Page 1 Page 1 Page 1 --------------------------------Page 7 -------- | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 |
| flexible benefits scheme scotland flexible benefits employment scheme flexible benefits scotland benefits scheme scotland Compensation and Benefits Specialists Benefits Specialists reward strategy scotland performance related pay scotland employee rewards scotland benefit services scotland | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 | Page 3 --------Page 4 Page 3 Page 1 Page 1 ------------------------Page 3 | Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 |

